# Partner Enablement Knowledge Base

Partner launch kits, attribution rules, affiliate protection, resource cards, broker enablement assets, partner-safe CTAs, and distribution workflows.

## Purpose

This knowledge base supports partner-facing assets that help referral partners, affiliates, brokers, ISO reps, creators, consultants, and strategic partners promote useful AI Agent Library resources and related business tools.

Use this folder to support:

- Partner recruitment pages
- Affiliate resource cards
- Broker launch kits
- Partner profile pages
- Tracked CTA systems
- Local referral campaigns
- Provider directory pages
- Partner-safe copy systems
- Partner enablement prompt packs

## Primary Users

- Referral agents
- Affiliates
- Business funding brokers
- ISO reps
- Consultants
- Local referral partners
- Strategic partners
- AI content operators
- Partner managers
- Static site builders

## Partner Types

### Referral Agent

A person who introduces business owners, operators, or prospects through warm relationships.

Best resources:

- Simple explainer pages
- Intake links
- Partner profile pages
- Resource cards
- Follow-up scripts

### Affiliate Publisher

A publisher, creator, newsletter operator, directory owner, blogger, or SEO partner who promotes links and content.

Best resources:

- Public landing pages
- Comparison pages
- Resource hubs
- Disclosure-ready CTAs
- SEO briefs
- Affiliate link rules

### Broker / ISO Rep

A business funding broker, ISO rep, or operator who needs standardized, trackable resources.

Best resources:

- Funding readiness pages
- Resource cards
- Intake scripts
- Follow-up templates
- Partner microsites
- Profile pages

### Consultant / Agency

A consultant, agency, or service provider who needs packaged AI resources for business clients.

Best resources:

- AI workflow audits
- Automation templates
- Tool directories
- Prompt packs
- Implementation checklists

### Strategic Partner

A software provider, service company, platform, community, or marketplace that can co-market resources.

Best resources:

- Co-branded resource pages
- Tool bundles
- Partner portals
- Campaign briefs
- Shared directories

## Partner Asset Types

### Resource Card

A compact card that explains one resource, who it is for, why it matters, and what the partner should link to.

Required fields:

- Title
- Audience
- Problem solved
- Description
- Primary CTA
- Secondary CTA
- Disclosure note
- Tracking note
- Restricted claims

### Partner Profile Page

A public-safe page for one partner, affiliate, referral agent, broker, or ISO rep.

Required fields:

- Name
- Role
- Audience
- Region or niche
- Public bio
- Approved CTA
- Approved resources
- Disclosure
- Tracking ID
- Status

### Partner Launch Kit

A set of assets that helps a partner start promoting correctly.

Recommended files:

- Partner profile
- Resource cards
- Email copy
- SMS copy
- Social posts
- Tracking links
- Disclosure snippets
- FAQ
- Do-not-claim list

### Provider Directory Listing

A provider or resource listing in a partner directory.

Required fields:

- Provider or resource name
- Category
- Description
- Relationship type
- CTA
- Disclosure
- Restrictions
- Review date

## Attribution Rules

Partner attribution should be simple, trackable, and transparent.

Recommended fields:

- Partner slug
- Tracking ID
- Source
- Campaign
- Medium
- Approved landing page
- Approved CTA
- Created date
- Status
- Notes

Example tracking structure:

```text
?utm_source=partner_slug
&utm_medium=affiliate
&utm_campaign=ai_agent_library
```

## Disclosure Rules

Use disclosure language when compensation, referrals, affiliate links, or sponsored placements may exist.

General disclosure:

```text
Some links on this page may be affiliate or referral links. If you use them, we may receive compensation at no additional cost to you.
```

Provider directory disclosure:

```text
Some providers listed here may be affiliate, referral, or strategic partners. Listings are informational and do not guarantee eligibility, approval, pricing, or results.
```

Funding resource disclosure:

```text
Funding resources may include referral or affiliate relationships. Review provider terms, costs, eligibility requirements, and agreements before applying or accepting an offer.
```

## Partner-Safe Language

Use:

- “Resource”
- “Readiness”
- “Educational guide”
- “Common requirements”
- “Potential fit”
- “Next steps”
- “Partner resource”
- “Learn more”
- “Check readiness”
- “Compare options”

Avoid:

- “Guaranteed approval”
- “Guaranteed funding”
- “Guaranteed results”
- “Instant approval for everyone”
- “No risk”
- “Everyone qualifies”
- “Best rates guaranteed”
- “No documents needed”
- “No credit requirements for all applicants”

## Partner Review Checklist

Before publishing a partner page or resource:

- [ ] CTA links are approved.
- [ ] Tracking parameters are correct.
- [ ] Affiliate or referral disclosure is visible.
- [ ] No private contact details are exposed.
- [ ] No guaranteed outcome claims are included.
- [ ] Partner bio is public-safe.
- [ ] Provider claims are verified or removed.
- [ ] Resource is aligned with the partner’s audience.
- [ ] Any funding or business-credit language is non-promissory.
- [ ] Internal notes are not published.

## Standard Partner Resource Card Format

```md
# [Resource Name]

## Audience

Who this resource is for.

## Problem Solved

What problem this resource helps with.

## Description

Short public-safe description.

## Primary CTA

Label:
URL:

## Secondary CTA

Label:
URL:

## Disclosure

Affiliate, referral, or partner disclosure language.

## Restricted Claims

- Claim 1
- Claim 2

## Tracking Notes

Partner slug:
Campaign:
Approved URL:
```

## Related Repo Paths

```text
get-started.html
partners.html
team.html
profile.html
affiliate-disclosure.html
knowledge-base/partner-enablement/
examples/partner-enablement/
```

## Maintenance Checklist

- [ ] Partner CTAs reviewed.
- [ ] Tracking links tested.
- [ ] Disclosure snippets current.
- [ ] Partner profiles approved.
- [ ] Public-safe language preserved.
- [ ] No private payout terms exposed.